Български
English
The Ministry of Tourism organizes an online business meeting with the tourist attachés of Bulgaria
A team of the Ministry of Tourism organized an online meeting with the business, where they presented the work of the tourist attachés of Bulgaria. The current tourist representatives of our country are Katya Zhekova – Attaché for Tourism in Russia, Plamen Bakalov – for Germany and Nikolai Kostov, who is responsible for the Visegrad Four and works in Warsaw.
In her words to the participants, Minister Baltova expressed the readiness of the Ministry to assist in the implementation of these important business contacts and assured that the tourist representatives of our country are ready to serve the business, calling on its representatives not to hesitate to take advantage of this opportunity.
One of the main tasks of the tourist representation is to regularly and systematically provide reliable and useful information to the tourist business, as well as to end users and tourist offices. This was assured by Katya Zhekova and informed the participants in the virtual meeting that our representative office in Moscow is an associate member of the prestigious Russian organization of tour operators ATOR and actively works to promote the Bulgarian tourist product. At the end of November, there will be a webinar dedicated to the winter season, focusing on the combination of skiing, spa and cultural tourism.
Plamen Bakalov announced the preparations for Bulgaria’s upcoming participation in the international tourist exhibition Touristik & Caravaning, which will be held in Leipzig in mid-November, he also spoke about the upcoming plans, trends and innovations. The business was informed that a press release will be distributed in leading German media, which will promote the opportunities for different types of tourism not only in our winter resorts, but also in smaller Bulgarian cities and municipalities.
Nikolay Kostov informed that the interest of the Polish market in Bulgaria is great and it is being transferred to the winter season. This summer our country was third in sales on the Polish market for organized trips through tour operator services. The realization of a complete image television advertisement of Bulgaria in Poland as an attractive and safe destination for tourism and investments is currently being prepared.
The representatives of the business expressed satisfaction with the meeting, which is initiated in a similar format for the first time and asked for the joint work to continue, expanding in the direction of interaction with the trade attachés. They also asked travel agents to share with them information on how other competing countries are advertising in foreign markets.
