Ministry of Tourism held a series of bilateral business meetings in Poland

28 October 2022

Deputy Minister of Tourism Irena Georgieva participated in a series of bilateral meetings of the tourism business in Poland during the week. In the period 24-27 October 2022, a delegation led by Deputy Minister Georgieva and composed of representatives of the Bulgarian tourism sector held bilateral Bulgarian-Polish business meetings in the cities of Wrocław, Katowice, Krakow and the capital Warsaw.

After the successful summer season 2022 for the Bulgarian-Polish tourism and after talks with representatives of industry organizations in the tourism sector, the Ministry of Tourism decided to organize the series of meetings in Poland. The Bulgarian Black Sea Alliance with its chairman Frank Quante, who was part of the delegation, actively joined the initiative.

The aim of these meetings was to take the business relations in the tourism sector between Bulgaria and Poland to the next level and to strengthen and develop the ties between the business representatives from both countries.

Bilateral meetings between Bulgarian tour operators and hoteliers and Polish tour operators were organized in each of the locations. After the ceremonial opening of each of the meetings by Deputy Minister Irena Georgieva, the Honorary Consuls of Bulgaria in Poland in the cities of Wrocław, Katowice and Krakow gave a welcome speech. At the opening of the meeting in Wrocław Mr. Jarosław Obremski, Voivode of the Lower Silesian Voivodship, delivered a welcome address, and H.E. Margarita Ganeva, Ambassador Extraordinary and Plenipotentiary of the Republic of Bulgaria to the Republic of Poland, actively participated in the meeting in Warsaw.   

Bulgarian companies participating in this series of meetings had the opportunity to hold working discussions with nearly 100 of their potential Polish partners. The proposals of the Bulgarian businesses, focusing mainly on sea holidays, were met with interest. Local representatives, on their part, expressed the hope that Bulgaria will be presented more and more often with tourism opportunities in all seasons, and particular interest was shown, besides winter holidays in ski resorts, for mountain tourism, bicycle tours in the mountains and spa tourism.

Bulgaria ranks third in the Polish tourism market with a share of around 8.8% after Türkiye and Greece. On the other hand, Polish tourists visiting Bulgaria in the period January – August 2022 are about 270 thousand, which represents an increase of 53% compared to the same period of 2021. The data on the number of passengers landing at our sea airports show that Burgas Airport served more tourists from Poland this year than in the pre-pandemic 2019.

All participants in the meetings shared the opinion that with the existing capacity, Bulgaria could receive in 2023 twice as many tourists from Poland.

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