Bollywood star Shahrukh Khan is ready to provide footage to advertise our country in India
The Minister of Tourism Nikolina Angelkova met Bollywood star Shahrukh Khan on set his new film in Nu Boyana Film Studio. "I would love to provide footage from the film I'm shooting here in Bulgaria so that your could advertise Bulgaria in India," said the Bollywood actor. He noted that he is impressed \ with the beauty and natural resources of the country, as well as the Bulgarian folklore traditions.
Minister Angelkova explained that India is a very perspective market for Bulgaria and the Ministry has focused on a more ingertated approach in
Indian tourists. “We work diligently to alleviate the travel conditions” adds Nikolina Angelkova. She also mentioned that at the end of January, the ministry of tourism will take part in one of the largest tourist fairs on the South Asian market - South Asia’s Travel & Tourism (SATTE), which wil take place in Delhi.
Khan’s new film making in Bulgaria will last till the end of July. Besides from the capital, the crew will be filming in Bansko, Veliko Tarnovo, Etara and Cape Kaliakra. Khan’s fans show great interest in the movie, but the plot is still confidentiality and the access to the filming set is very limited.
Shahrukh Khan is a living legend of Bollywood and is considered to be the third richest actor in the world. He owns two production companies, one of which - Red Chillies Entertainment, is currently filming in Bulgaria. Apart from the filming industry, Khan is devoted to numerous humanitarian and charitable projects funded on his own.
India has a population of 1.2 billion people which makes it a huge market and our country faces a real chance to expand its positions there. The number of Indian tourists who visited Bulgaria in 2014 exceeds 8400 people. This is a 60% increase in comparison to the previous year and gives an actual perspective to enhance the significance of our county. Indian tourists are primarily interested in our historic sites, spa services, shopping and city tours. For the last few years, it has become common for countries appearing in Bollywood productions to mark some significant growth of Indian tourists.